YUZEFI

Born in Iran, Naza Yousefi was ambitious, curious and passionate about fashion, even at a young age. She used to draw dresses that her talented mother would then sew. When it came to her studies, she left the family nest for London to attend Central Saint Martins to study fashion. Upon graduating, she began her professional career in the studios of British designers Christopher Kane and Richard Nicoll. Then, with a real obsession with quality leather, she created Yuzefi, her own women's leather accessories brand. Her brand is modern, avant-garde and unexpected, surprising customers with every collection. The designer is inspired by the shapes and curves of modern design, with bright, bold colours, and embraces luxurious, refined touches. For the leather itself, Naza turns to the best Italian tanneries and produces all of her pieces in southern Spain, keeping the environmental impact low. The Yuzefi brand relies on inimitable savoir-faire and sustainable sourcing, using materials like vegan suede as a lining material for its bags. With her label, the Iranian designer participates in London Fashion Week, presenting a new accessories collection each year, as well as a timeless clothing collection that fashionistas adore, with jean jackets, little black dresses, jeans, coats, miniskirts and blazers. Among the bags most preferred by clients: the Champignon, the Patata, the Biscuit Fortune, the Ampoule, the Grand Mochi and the Bretzel.