Intellectual, chic, elegant, free ... no shortage of words to describe Prada's style. For over 100 years, the Milan design house has had undeniable success. Their secret formula? Miuccia Prada. The granddaughter of one of the founders and a political science graduate took the helm of the Italian label in 1978, transforming the saddler into a fashion giant. Founded in 1913 as Fratelli Prada by Mario and Martino Prada, the label originally sold leather goods. Miuccia Prada quickly led a small revolution within the label. In 1984, she presented a new concept, first misunderstood and later proving to be the brand's biggest successes: Nylon. Produced in a specialised military parachute factory, it took a few seasons for the material, once seen as the antithesis of luxury to become a bestseller. Encouraged by her husband, the brand's CEO Patrizio Bertelli, Miuccia Prada then embarked on ready-to-wear collections in 1988. Another wise choice for the brand, resulting in even faster growth. The brand's history wouldn't be complete without mentioning the Fondazione Prada, an institution located just outside of Milan that celebrates the label's strong links with arts and culture in all its forms. Prada's brand new chic and stylish Spring-Summer 2020 pieces are accentuated by their combinations as well as their cuts. Pencil, embroidered, printed, velvet and leather skirts are paired with ultra-light tops, preppy shirts and highly structured jackets. Footwear is as diverse: trainers, loafers, flat mules and boots. In short, do what makes you happy, and the results are sure to live up to your expectations. > View more
148 products found
123 1017 ALYX 9SM A ACNE STUDIOS ADIEU ALAN CROCETTI ALEXANDER MCQUEEN ALL BLUES AMBUSH AMIRI APNEE ARIES ASPINAL OF LONDON B BALENCIAGA BALMAIN BORAMY VIGUIER BOTH PARIS BOTTEGA VENETA BOTTER BOURRIENNE BURBERRY C CAMPERLAB CANADA GOOSE CARNE BOLLENTE CASABLANCA CHARLES JEFFREY LOVERBOY CÔTE&CIEL D DEADWOOD E EMANUELE BICOCCHI ENTOURE ETRO EYTYS F FAITH CONNEXION FUSALP G GILI'S GIVENCHY GMBH GRENSON GUCCI H HENRIK VIBSKOV J JACQUEMUS J.M WESTON K KOCHÉ L LACOSTE LANVIN LE GRAMME LEVI'S Made & Crafted LOEWE M MAISON FABRE MAISON LABICHE MAISON MARGIELA MAISON MIHARA YASUHIRO MARNI MARTINE ROSE MIANSAI MISBHV MISSONI MONCLER MOSCHINO MYKITA N NANUSHKA NEIL BARRETT O OFF WHITE ORGANIC BASICS ORLEBAR BROWN P PALM ANGELS PALOMO SPAIN PARIA FARZANEH PAUL SMITH PHIPPS PIERRE HARDY PRADA R RAF SIMONS RANDOM IDENTITIES RHUDE RICK OWENS ROMBAUT S SAINT LAURENT SERAPIS SIES MARJAN SOLID HOMME STONE ISLAND SUICOKE SUNSPEL T TASCHEN THOM BROWNE TIBI TOM FORD UNDERWEAR V VERSACE VIVIENNE WESTWOOD W WALES BONNER WOOYOUNGMI Y YATAY YOHJI YAMAMOTO Y/PROJECT Y-3
Added to your bag
Welcome to printemps.com, you are connecting from: UK and your language is set to english.