Name: ON THE WILD SIDE Printemps beauty
Brand: ON THE WILD SIDE

ON THE WILD SIDE

On The Wild Side, a passionate initiative born of the committed vision of Anne-Sophie Nardy, has become a beacon of innovation in the beauty industry. After over 12 years of experience in major cosmetics companies, Anne-Sophie felt the need to reinfuse meaning into conventional cosmetics. In 2019, she concretised her aspiration with the launch of On The Wild Side, a 100% natural cosmetics brand, certified both organic and vegan. The essence of the brand lies in its exclusive patent dedicated to skin regeneration, which relies on two wild ingredients: birch sap and beech bud. Together, these two elements allow not only for the improvement of cellular regeneration, but also for deep hydration, the strengthening of the skin barrier, and the slowing of the oxidative stress. The brand's products, made in France, are meticulously designed to respond to the needs of different skin types. Among the essentials are the skin oil, the eye contour balm and the classic lotion. Going beyond the production of its skincare products, the brand is committed to real CSR policies, collaborating with the Association Française des Professionnels de la Cueillette des Plantes Sauvages (AFC) to ensure ethical, sustainable harvesting and detailed traceability of ingredients. Don't wait to embrace beauty that is natural, wild and responsible, thanks to On The Wild Side.