Hom Men : Spring - summer 2026 Collection

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Hom Loose Maiolica printed swim shorts

£45 £75 -40%

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Hom Maiolica printed swim shorts

£33 £55 -40%

Taormina printed mid-thigh swim shorts HOM Green

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Hom Taormina printed mid-thigh swim shorts

£38 £75 -45%

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Hom Long-sleeved indoor t-shirt

£45

Tight-fitting cotton and modal shirt HOM White

Hom Tight-fitting cotton and modal shirt

£50

Hom Stretch cotton V-neck T-shirt

£35

Hom Solid color swimsuit bottom

£45

Hom Mid-length terry cloth bathrobe

£36 £90 -60%

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Hom Cotton and modal-blend boxers

£20 £40 -50%

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Hom Cotton blend short pajama set

£40 £80 -50%

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Hom Printed boxers

£18 £35 -45%

HOM: Style and Innovation for Men's Underwear

Since its creation in Marseille in 1968, HOM has embodied a revolution in men's underwear. At a time when comfort and elegance were still the preserve of women's wardrobes, Charles Belpaume dared to break the mould by designing models specifically for the male anatomy. Far from shapeless white cotton, HOM immediately offered briefs, boxers, and long johns that combined support, style, and technicality.

A Pioneering Brand with Renowned Expertise

A visionary, HOM quickly established its signature with pieces featuring refined designs, crafted to perfectly hug the male body. The brand stands out for impeccable finishes, modern cuts, and carefully selected materials. In 1997, the iconic HO1 model was born, a patented creation with an unprecedented horizontal opening. Made in twelve steps, this modal cotton boxer became an absolute benchmark in high-end underwear.

HOM: Technical and Elegant Underwear for All Styles

The HOM house never stops innovating, offering models that meet the demands of everyday life as well as sports performance. From the second-skin CleanCut boxer, invisible under clothing, to the Muscle Recover model designed to optimize recovery with intelligent fibres, each piece is designed to accompany men in all their activities, without compromising on comfort or style.

More Than Just Underwear: A Masculine Art of Living

Over the years, HOM has enriched its universe to offer a true lifestyle collection. Loungewear, pyjamas, socks, swimwear: each line perpetuates the brand's commitment to quality and design. Subtle prints, fitted cuts, and soft materials invite a rethink of the male wardrobe through the lens of refined comfort. HOM thus appeals to all men seeking underwear that is as pleasant to wear as it is pleasing to look at.

HOM: A French Brand with International Reach

From its Marseille workshops to global recognition, HOM embodies French savoir-faire applied to the world of men's lingerie. Driven by its heritage and always looking to the future, the brand continues to attract a discerning clientele, committed to quality, design, and innovation. More than just a choice of underwear, HOM offers a new way to express one's style, close to the body.