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home  /  men  /  brands  /  boramy viguier

BORAMY VIGUIER

With his men's ready-to-wear label barely launched, Boramy Viguier is already notably talked about. A graduate of London's Central Saint Martins, the young Franco-Cambodian prodigy started out with Craig Green and Alexander McQueen followed by Lucas Ossendrijver at Lanvin as Menswear Designer before launching his eponymous brand in January 2018. His collections were steeped in an obscure and ancient world, influences that came from his childhood while reading Métal Hurlant magazine, the comic series by Philippe Druillet and Moebius. This work, with an enigmatic atmosphere, inspired his pieces. His signature: A unique vision of utilitarian fashion and designs that give pride of place to elastic, zip fastenings and press studs. "I love it when clothes actually work. I like it when things are material, when they seem to fulfil their function, to have a purpose, a reason for being", he confided. In reference to technical clothing, his collections are made up of classic menswear pieces, imbued with outerwear features. Sweatshirts are adorned with oversized hoods; shirts are cut in drill—rigid industrial cotton—and sleeved jackets feature multiple pockets. Attractive and practical, what else? Boramy Viguier's Spring-Summer 2020 collection is focused around the mystical world of tarot. Going off the beaten track, the designer immerses the show into darkness, giving intensity to his silhouettes, punctuated with military features. There is a wide assortment of coats and jackets, with overcoats, capes or even windbreakers, cut from luxury, resistant fabrics. A tiny detail: spade, heart, diamond and club cards are slipped into the pockets of his garments. Hypnotic prints and inserts to accentuate shoulders, Boramy Viguier, the man, asserts himself through his mysterious attitude with distinctive style. > View more

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