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A.P.C. Women

A.P.C.: three letters that stand for "Atelier de Production et de Création" (production & design workshop) and which, over time, have become the embodiment of a cerebral French style with a happy sobriety to use the words of its founder Jean Touitou. At first, this determined entrepreneur did not seem destined for a career in fashion. After majoring in history of the arts in high school, he enrolled at the Sorbonne in Paris and obtained a degree in history and geography. Eager to discover the world, he travelled to the United States and became involved in a Trotskyist movement. On his return, he found a job at Kenzo and then continued his apprenticeship with Agnès B. in New York before joining Irié, a young Japanese designer with whom he worked until 1985. Two years later, Jean Touitou realised the lack of jeans options in the market when he was trying to find clothes after losing his suitcase. An anecdote at the origin of his ready-to-wear brand: A.P.C created in 1987. The label's main focus was the famous blue canvas. Made from Egyptian silk thread for a raw Japanese denim, the emblematic jeans stood out from faded and fancy models with their minimalist design. Top-of-the-range materials and a refined style were key to A.P.C.'s success. No logos, nor outrageous ornaments or garish colours, the signature wardrobe seduced a sphere of cool intellectuals favouring essentials and timelessness. This fan club included Lou Doillon, Sofia Coppola, Cat Power and the members of the band Metronomy.
Having his wife Judith at the head of the Artistic Direction, Jean Touitou continues to develop the A.P.C. collections by multiplying collaborations. Nike, Carhartt, K-Way, Vanessa Seward, Kid Cudi and Kanye West have joined forces with the French house for highly anticipated and sought-after capsules. As a music & film producer and author of the book Transmission, nothing is stopping this founder/creator who transformed A.P.C. into a lifestyle full of creativity and tinged with simple elegance and unpretentiousness.
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    79 results
      79 products
      French Days

      A.P.C.

      Grace small leather bag | Black

      £645.00

      French Days

      A.P.C.

      Laure denim tote bag | Blue

      £90.00

      French Days

      A.P.C.

      Half Moon leather bag | Black

      £425.00

      French Days

      A.P.C.

      Grace leather baguette bag | Black

      £560.00

      French Days

      A.P.C.

      Grace mini jute and leather bag | Black

      £605.00

      French Days

      A.P.C.

      Greta trench coat | Brown

      £560.00

      French Days

      A.P.C.

      Gae leather bag | Black

      £605.00

      A.P.C.

      Grace small leather bag | Brown

      £645.00

      A.P.C.

      Item cotton T-shirt | White

      £85.00

      French Days

      A.P.C.

      Greta cotton canvas trench coat | Blue

      £560.00

      French Days

      A.P.C.

      Leather and straw basket bag  | Multicolour

      £330.00

      A.P.C.

      Grace small leather bag | Brown

      £645.00

      French Days

      A.P.C.

      Ninon bucket bag | Black

      £275.00

      French Days

      A.P.C.

      Grace leather baguette bag | Beige

      £520.00

      French Days

      A.P.C.

      Martin jeans | Black

      £200.00

      A.P.C.

      Ninon mini bag  | Black

      £235.00

      French Days

      A.P.C.

      Long trench coat | Beige

      £560.00

      French Days

      A.P.C.

      Leather shoulder bag  | Black

      £265.00

      French Days

      A.P.C.

      Ninon bag | Brown

      £265.00

      French Days

      A.P.C.

      Bi-material shoulder bag | Multicolour

      £590.00

      French Days

      A.P.C.

      Leather shoulder bag  | Black

      £390.00

      French Days

      A.P.C.

      Half Moon leather card holder | Black

      £135.00

      French Days

      A.P.C.

      Shoulder bag | Black

      £560.00

      French Days

      A.P.C.

      Elisabeth wide-leg jeans | White

      £185.00

      French Days

      A.P.C.

      Maxine cotton sweatshirt | Beige

      £220.00

      French Days

      A.P.C.

      Aurélia denim dress | Blue

      £280.00

      French Days

      A.P.C.

      Grace mini leather bag | Yellow

      £625.00

      French Days

      A.P.C.

      Striped cotton shirt | Blue

      £170.00

      French Days

      A.P.C.

      Grace leather shoulder bag | Black

      £720.00

      French Days

      A.P.C.

      Florence coat | Brown

      £660.00

      French Days

      A.P.C.

      Denise cotton T-shirt | White

      £85.00

      French Days

      A.P.C.

      Elisabeth wide-leg jeans | Blue

      £185.00

      A.P.C.

      Ninon mini bag | Green

      £235.00

      French Days

      A.P.C.

      Alpine shirt dress | Red

      £280.00

      French Days

      A.P.C.

      Gardénia cotton T-shirt | White

      £95.00

      French Days

      A.P.C.

      Annelie midi dress | Blue

      £330.00

      French Days

      A.P.C.

      Martin jeans | Blue

      £190.00

      French Days

      A.P.C.

      Grace leather baguette bag | Black

      £655.00

      French Days

      A.P.C.

      New Doll coat  | Blue

      £470.00

      French Days

      A.P.C.

      Lara jacket  | Green

      £495.00

      French Days

      A.P.C.

      Danae cotton knit polo shirt | Beige

      £190.00

      French Days

      A.P.C.

      Lolly silk blouse | Black

      £330.00

      A.P.C.

      Ania dogtooth-print virgin wool coat | Multicolour

      £570.00

      A.P.C.

      Ania dogtooth-print virgin wool coat | Blue

      £570.00

      French Days

      A.P.C.

      Paula denim skirt | Blue

      £175.00

      French Days

      A.P.C.

      Grace mini leather handbag | Green

      £625.00

      French Days

      A.P.C.

      Rita midi skirt | Blue

      £190.00

      French Days

      A.P.C.

      Maxine long jacket | Green

      £755.00

      French Days

      A.P.C.

      Cotton jacket | Blue

      £445.00

      French Days

      A.P.C.

      Ophélie virgin wool jumper | Yellow

      £230.00

      French Days

      A.P.C.

      Marla patterned flared skirt | Red

      £255.00

      French Days

      A.P.C.

      Wendy silk shirt  | Beige

      £330.00

      French Days

      A.P.C.

      Sailor jeans  | Blue

      £180.00

      French Days

      A.P.C.

      Jeans with side panels | Blue

      £210.00

      French Days

      A.P.C.

      Madame long-sleeved T-shirt | White

      £105.00

      A.P.C.

      Item cotton T-shirt | Multicolour

      £85.00

      French Days

      A.P.C.

      Corduroy shirt | Green

      £220.00

      A.P.C.

      Printed cotton shirt | Blue

      £160.00

      French Days

      A.P.C.

      Hamilton bomber jacket | Black

      £520.00

      A.P.C.

      Printed cotton shirt | Green

      £80.00

      £160€

      -50%

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