Etre Cecile Women

French fashion has always fascinated the whole world, and the brand Être Cécile would not say otherwise. Founded in 2013 by two Londoners: Yasmin Sewell and Kyle Robinson, it blends British spirit and Parisian charm. Its name refers to the grandmother of one of the designers, an Irish artist who lived in Paris in the 1960s. Behind its playful slogans such as 'no regrets, more baguettes', 'almost Parisian', or 'In fries we trust' are two creative personalities, already well established in the fashion sector. Star of street style photography, Yasmin Sewell boasts a well-filled CV: consultant, buyer, Fashion Director of Style.com, brand founder, and mother of two children, nothing stops this young woman. On his side, Kyle Robinson has nothing to envy as he also works as a buyer and consultant for prestigious luxury houses while ensuring the smooth operation of Paper Mache Tiger, his own communication agency specialized in fashion. Initially mainly composed of t-shirts, the Être Cécile collections evolve with the seasons and now offer a complete wardrobe for everyday wear. Made in Europe, the label's creations demonstrate great quality while maintaining accessible prices. Inspired by the wardrobes of icons such as Serge Gainsbourg or Jane Birkin, each piece reflects a certain lightness, punctuated by a humorous touch. Puns, leopard prints, fruity patterns, or sailor stripes are key elements of the brand and have already won over Leandra Medine, Christine Centenera, editor for Vogue Australia, and singer Rita Ora.