Name: PERSOL Men
Brand: PERSOL

PERSOL Men

Persol — a contraction of the Italian "per il sole" or "for the sun" — needs no introduction. These sunglass legends have a long and fascinating history behind them, dating back to over a century ago. It was in 1917 that an Italian optician by the name of Guiseppe Ratti jumped headfirst into the spectacular task of designing sunglasses for fighter pilots. Lined in rubber for suction and at the height of the era's technology, the Protector was a roaring success, and Persol was officially founded in 1938. Soon adopted the world over thanks to their quality and comfort, Person sunglasses became truly legendary when Marcello Mastroianni adopted the 649s, a model specially designed for Turin's tramway conductors, in the 1961 film "Divorce Italian Style" — premiering just a year before Persol set up shop in the United States and opened its first Los Angeles boutique. Evolving alongside the technology of the day — performance and protection have always been the brand's priorities — Persol has nonetheless never sacrificed on style. Featuring streamlined silhouettes and inimitable refinement, they're recognizable at a glance. Decked out in the famous Meflecto, the first flexible-arm system ever developed, the 714s have developed a cult following, and it's no surprise. They were an important part of Steve McQueen's je-ne-sais-quoi in "The Thomas Crown Affair." Today a property of Luxottica, the Italian leaders in international optometry, Persol's star burns as brightly today as it ever has, thanks to their reputation for excellence and their dedication to hand-crafted shades. For sunnies that are at the height of technology, not to mention unbeatably stylish, this is your one-stop-shop.