L'ENDROIT, THE AVANT-GARDE CONCEPT STORE
Boasting a selection of innovative menswear and unisex pioneers, L'Endroit is a multi-brand venue where emerging labels and leading design houses unite, creating an outstanding collection. Leading the way, L'Endroit presents the best contemporary designers introducing a vast number of international names.
Located on the first floor in Printemps for Men, L'Endroit is a 300 m² concept store, born from an aspiration to merge fashion, design and art in one unique space. A gallery 2.0 where furniture, iconic designs and exclusive, edgy pieces mingle together, showcasing the most gifted artists of their generation within this intimate space. The creative team behind this new-style boutique closely follows upcoming designers and more specifically those who, through their unique approach, are the source of a unifying movement with an eclectic mix of inspirations.
Meticulously hand-picked to fulfil a discerning clientele's wishes, the range of brands at L'Endroit combine the best in men's fashion. The biggest names in the luxury industry, including Versace, Raf Simons, Loewe, Maison Margiela and Thom Browne feature, along with the latest labels on the global scene. Among them? Rick Owens presenting boundless designs, neo-tailoring from Jil Sander, experimental streetwear from AMBUSH and R H U D E's cool "Made in Los Angeles" attitude. Looking for original pieces? Discover distinctive labels such as Bode, GMBH, Martine Rose, Yohji Yamamoto and Sies Marjan. An exclusive yet all-inclusive repertoire, and a forum for the avant-garde man to express himself.