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Rochas Beauty

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    Rochas Beauty

    Rochas: the Parisian elegance celebrated in perfumery

    Since 1925, the house Rochas embodies a sophisticated art of living, driven by the avant-garde vision of Marcel Rochas. Guided by the elegance of Hélène Rochas, his wife and muse, the house Rochas has established itself as a reference in the field of refined perfumes. Through cult olfactory creations, the brand now offers a selection of fragrances and gift sets true to its heritage.



    Femme de Rochas, a signature fragrance born of love

    The fragrance Femme, launched in 1944 and dedicated to Hélène Rochas, has become a symbol of elegant femininity, with a bottle designed by Lalique and a trail that is both delicate and powerful. Since then, other cult creations like Madame Rochas or Eau de Rochas have continued this tradition of excellence.



    Fragrances revealing an embraced femininity

    The compositions Rochas rely on an elegant olfactory structure: sparkling citrus, bouquets of white flowers, musks, and woods. Eau de Rochas embodies a sunny freshness, while creations like Tocade or Byzance explore more sensual and expressive facets.



    Rochas: the modern legacy of French elegance

    Today driven by the creativity of Alessandro Vigilante and enriched by a strong olfactory identity, Rochas Beauté continues to combine heritage and modernity. A house where each perfume is an invitation to celebrate beauty, femininity, and freedom.

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