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Acqua Di Parma Beauty
Acqua di Parma, the essence of Italian elegance
Acqua di Parma embodies the very essence of Italian refinement. Founded in 1916 in Parma, the maison has, for over a century, represented a luminous, subtle, and sophisticated art de vivre. Its olfactory creations, inspired by Italian culture, craftsmanship, and landscapes, blend tradition and modernity with a distinctly chic signature.
The iconic history of the Acqua Di Parma brand
It all began with a fragrance: Colonia. This fresh scent, with its notes of citrus and aromatic herbs, quickly became a staple for Italian gentlemen. Used to scent bespoke suits, it symbolised discreet, natural elegance. Since then, Acqua di Parma has successfully enriched its universe while remaining true to its heritage: that of a maison deeply rooted in artisanal savoir-faire and Italian good taste.
Acqua Di Parma: luminous and timeless fragrances
Each Acqua di Parma collection tells a facet of Italy. The iconic Colonia line celebrates the freshness of Sicilian citrus. The Blu Mediterraneo collection evokes escape, between the sea and the Mediterranean maquis. As for Signatures of the Sun, it reinterprets noble ingredients through the prism of light. These are sunny, refined creations with an ever-elegant sillage.
A complete lifestyle
Fragrances, grooming products, candles, diffusers, accessories: Acqua di Parma offers a refined lifestyle universe, designed to enhance everyday life. The packaging, with its clean lines and warm colours – sunny yellow, deep black – is a signature in itself. Every detail, from the bottle to the box, reflects artisanal excellence and the Italian appreciation for beauty.
Acqua di Parma, conscious elegance
The maison is committed to responsible and sustainable production, prioritising recyclable materials, short supply chains, and local partnerships. It is luxury that respects its surroundings and the present time, without ever compromising the quality standards that have made Acqua di Parma renowned for over 100 years.