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Guess

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The Guess brand, founded in 1981 by the Marciano brothers, confidently blends Californian glamour inspiration with European elegance, for a bold and contemporary style characterized by iconic jeans.

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1 021 products

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Fall-Winter 2025/2026 New Arrivals: Guess Combines Boldness and Urban Spirit

For Fall-Winter 2025/2026, Guess presents a collection where uninhibited seduction meets urban style. For women, sculpting jeans, bodycon dresses, and faux leather jackets are adorned with satin fabrics and glamorous details, while men's silhouettes focus on raw denim, puffer jackets, and logo sweatshirts, blending comfort and character. Color-wise, black, steel gray, camel, and deep red dominate the season with intensity.

Iconic Pieces and Latest Guess New Arrivals

Guess is an essential reference for glamorous and timeless ready-to-wear. The brand has established itself with its iconic pieces that transcend seasons without losing their appeal. Since the 90s, it has been endorsed by iconic muses such as Claudia Schiffer, Anna Nicole Smith, and Eva Herzigova, embodying a bold and sophisticated style. Today, Guess continues to captivate with flattering cuts and quality materials.

Iconic Guess Pieces:

  • Sculpting Jeans: Cuts that hug the curves for a highlighted silhouette.
  • Fitted Dresses: Elegant and feminine, they enhance all body types.
  • Denim Jackets: A timeless classic, reinvented each season.
  • Minimalist Design Bags: Perfect for a modern and sleek look.
  • Streetwear-Inspired Sneakers: Comfort and trend combined for a confident urban look.
  • Coordinated Sets: Chic and practical, they offer a harmonious silhouette in an instant.

How to Wear Guess Pieces?

Adopting Guess means asserting your style with confidence. For a casual chic look, pair sculpting jeans with a white t-shirt and a denim jacket. For an evening out, opt for a fitted dress with pumps or ankle boots for a sophisticated look. For accessories, minimalism is key: a structured bag and trendy sneakers are enough to perfect a modern and elegant outfit.

With Guess, each piece tells a story of glamour and boldness. Discover the new arrivals and find the essentials that will enhance your wardrobe.

Iconic Guess Models

In the 90s, Guess made its mark on the fashion world with unforgettable advertising campaigns featuring iconic models. Claudia Schiffer, Anna Nicole Smith, and Eva Herzigova embodied the very essence of the brand: sensuality, boldness, and elegance. Their charisma and timeless style continue to inspire current collections, offering a touch of nostalgia combined with confident modernity.