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Opi Beauty

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    Opi Beauty

    OPI nail polishes: color as self-expression

    A global icon of nail polish,OPIhas been transforming the world of hand and foot beauty since 1981. From its unexpected origins in dental materials in Los Angeles to its status as a cult brand, OPI has established its vision: to make color a tool for personal expression. Led by co-founderSuzi Weiss-Fischmann, the brand has opened a new chapter in beauty, bold, creative, and accessible to all.

    The OPI palette: an infinite world of shades and finishes

    Fromiconic redstodeep blues, fromclassic lacquerstochrome effectsorglittery, OPI offers an unmatched chromatic richness. Each shade is carefully developed to reveal a personality, a mood, a story. The names of the polishes, often quirky or inspired by travels, contribute to the joyful and expressive identity of the brand. OPI is an invitation to reinvent oneself at your fingertips.

    Professional quality at the service of creativity

    Adopted by nail artists and salons around the world,OPI polishes are renowned for their durability, shine, and ultra-smooth application.The brand also develops treatments to strengthen, hydrate, and enhance nails and cuticles. Through continuous innovation and increasingly effective formulas, OPI guarantees a sensory and aesthetic experience that meets the highest expectations.

    OPI: 40 years of history, icons, and collaborations

    Timeless bestsellers likeI'm Not Really a Waitressto capsule collections inspired by artistic universes, OPI continues to surprise and delight. The brand regularly celebrates color through exclusive collaborations, like the recent collection withWicked, reflecting its free-spirited and visionary essence. Even today, OPI inspires a generation to express who they are... one nail at a time.

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