FROM POLO TO PERFUME
THE FRAGRANCE
The Lacoste L.12.12 Blue men's fragrance reveals a sparkling freshness of iced yuzu. Its vibrant heart of lavender and geranium culminates in the woody power of cedar.
A woody citrus fougère eau de parfum that combines intensity and sophistication.
A contemporary creation, perfect for the modern man in search of elegance.
THE PACKAGING
The masculine fragrance bottle takes on the iconic polo design with its little piqué.
Dressed in a deep blue with a tonal embroidered crocodile, it conveys intensity and sophistication.
The gunmetal silver details underline the modernity of this eau de parfum.
The box, adorned with vertical white lines, is inspired by the iconic polo's trim.
THE NAME
L.12.12: L for Lacoste, 1 for the "little piqué" fabric, 2 for the short-sleeved model, 12 for the final version of the polo chosen by René Lacoste.
Blue embodies the color and unique identity of this men's eau de parfum.
THE COMMUNICATION CAMPAIGN
The campaign takes place in the elegant atmosphere of a Parisian dressing room.
The iconic blue polo becomes the symbol of a modern men's fragrance, while the play of light enhances the bottle and expresses the energy of L.12.12 Blue.
THE COLLECTION
L.12.12 Blue joins the iconic Lacoste collection alongside White, Silver Grey, and Black.
This eau de parfum adds an additional olfactory nuance to the brand's fragrant wardrobe.
Made in France, this fragrance was created with French expertise.
ALCOHOL, PARFUM (FRAGRANCE), AQUA (WATER), TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, JUNIPERUS VIRGINIANA OIL, LIMONENE, CITRUS LIMON (LEMON) PEEL OIL, COUMARIN, TRIMETHYLCYCLOPENTENYL METHYLISOPENTENOL, LINALOOL, LINALYL ACETATE, PINENE, CITRUS AURANTIUM BERGAMIA (BERGAMOT) PEEL OIL, CITRUS AURANTIUM PEEL OIL, POGOSTEMON CABLIN OIL, ALPHA-ISOMETHYL IONONE, PELARGONIUM GRAVEOLENS FLOWER OIL, CITRAL, LAVANDULA OIL/EXTRACT, BETA-CARYOPHYLLENE, CITRONELLOL, GERANIOL, GERANYL ACETATE, ROSE KETONES, TERPINOLENE, TERPINEOL, VANILLIN, MENTHOL, ALPHA-TERPINENE, CAMPHOR, BENZYL BENZOATE.
This list of ingredients may be subject to change, please check the packaging of the purchased product.
Eau de Parfum - L.12.12 Bleu-No Color-No Color-5190111
Eau de Parfum - L.12.12 Blue by LACOSTE.
