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With his irreverent punk style influenced by surrealism, Alan Crocetti has become the leader of an anti-conformist contemporary jewelry. Fascinated by architecture, anatomy, and science fiction, this Brazilian who grew up in his parents' textile factory founded his eponymous jewelry brand in 2014. Trained at the Central Saint Martins School in London (which he left before graduating), this free spirit focused on jewelry during his final year of studies. His creations quickly hit the mark, and the brand found itself photographed by magazines before the end of the school year. From the very first collections, the Brazilian designer imposes his unique vision between minimalism and maximalism, reality and fantasy, offering knuckle rings, ear cuffs, earrings, and edgy signet rings. Alan Crocetti made his official debut during the Printemps-Été 2015 season after being spotted by Fashion East, which invited him to present his designs in the official framework of London Fashion Week. Symbols of the brand, the rose and the scorpion are very present in his creations. The first, for all that it represents, but also as a nod to The Little Prince by Antoine de Saint-Exupéry. The second, in memory of a slightly more difficult period and now a symbol of strength. Combinations of gold and silver, precious and semi-precious stones, his creations are gender-fluid, designed above all to reveal the personality of those who wear them.