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AMIRI Men

Embodying the American Dream against a backdrop of rock 'n' roll music, Amiri is by far Hollywood's favourite brand. The concept is a reflection of its founder, Mike Amiri, an unconventional character with a rather full address book. Brought up by parents of Iranian origin, the designer spent his teenage years in the affluent neighbourhoods of Los Angeles. At the age of 13, he produced his first piece, a jacket with a patch featuring the heavy-metal band Mötley Crüe on the lapel. This could be seen as a sign of things to come, from the world that would later come to define his eponymous label.
In 2014, the brand was born in the basement of a Thai restaurant on Sunset Boulevard; an unlikely place at first, yet it somehow embodies the label's approach to blend unconventional grunge with fashionista glamour. The young creator's rise to fame began with unique designs for iconic rock band vocalists, Axl Rose of Guns N'Roses and Aerosmith's Steven Tyler. Drawing on this experience, he then focused on his own creations that were soon stocked at the trendy L.A. concept store, Maxfield. Surrounded by skateboarders, graffiti artists, musicians and famous sports people, within five years, Mike Amiri successfully made his label the luxury streetwear brand of choice for Brad Pitt, Jay-Z, Michael B. Jordan, Justin Bieber and Future. This outstanding performance was recognised with a nomination for Menswear Designer of the Year at the 2019 CFDA Fashion Awards.
The secret to his success? Carefully selected materials are worked using signature deconstruction techniques to produce perfectly fitted silhouettes in keeping with the City of Angels' urban and relaxed aesthetic. Vintage-styled leather jackets, ankle boots embellished with bandana buckles, flannel shirts and aviator jackets make up the Amiri portfolio. The iconic pieces? Ripped biker jeans and t-shirts with bullet-holes creating carefree, effortless looks that could be likened to a modern-day Jim Morrison wardrobe.
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      65 products

      AMIRI

      Slim-fit jeans | Blue

      £900.00

      AMIRI

      Bandana jeans | Blue

      £900.00

      AMIRI

      Skel Top leather low-top sneakers | Multicolour

      £560.00

      AMIRI

      Wool-blend jacket  | Green

      £1,600.00

      AMIRI

      Cotton hoodie | Black

      £785.00

      AMIRI

      Cotton T-shirt | Black

      £410.00

      AMIRI

      Skinny jeans | Black

      £615.00

      AMIRI

      Embroidered denim shirt  | Blue

      £1,320.00

      AMIRI

      Skinny jeans  | Blue

      £785.00

      AMIRI

      Cotton logo baseball cap | Black

      £315.00

      AMIRI

      Cotton T-shirt  | Black

      £520.00

      New

      AMIRI

      Embroidered cotton jeans  | Blue

      £900.00

      AMIRI

      Wool-blend bomber jacket | Black

      £1,600.00

      New

      AMIRI

      Cotton logo T-shirt | White

      £410.00

      AMIRI

      Cotton hoodie  | Black

      £920.00

      AMIRI

      Cotton hoodie | Black

      £900.00

      AMIRI

      Joggers | Black

      £920.00

      AMIRI

      Printed T-shirt  | Black

      £560.00

      AMIRI

      Cotton baseball cap | Brown

      £315.00

      AMIRI

      Eagle sweatshirt | Brown

      £785.00

      AMIRI

      Tracksuit Bermuda shorts | Black

      £730.00

      AMIRI

      Skel Top high-top leather sneakers | Multicolour

      £615.00

      AMIRI

      Swim shorts  | Blue

      £330.00

      AMIRI

      Floral cotton sweatshirt | Black

      £750.00

      AMIRI

      Down gilet | Black

      £1,405.00

      AMIRI

      MA-1 leather sneakers  | White

      £710.00

      AMIRI

      Logo cotton T-shirt | White

      £425.00

      Sale

      AMIRI

      Leather low-top sneakers  | Multicolour

      £392.00

      £560€

      -30%

      Sale

      AMIRI

      Leather glitter sneakers  | Multicolour

      £431.00

      £615€

      -30%

      AMIRI

      Printed trousers | Black

      £1,280.00

      AMIRI

      Paisley shoulder bag | Black

      £445.00

      AMIRI

      Cotton zip-up hoodie | Black

      £1,185.00

      AMIRI

      Vintage patch bomber jacket  | Red

      £2,550.00

      Sale

      AMIRI

      Printed silk shirt  | Black

      £507.00

      £845€

      -40%

      Sale

      AMIRI

      Leather sneakers | Red

      £392.00

      £560€

      -30%

      AMIRI

      Printed T-shirt  | Black

      £370.00

      AMIRI

      Cotton piqué knit polo shirt | Red

      £425.00

      AMIRI

      Cotton hoodie  | Black

      £930.00

      Sale

      AMIRI

      Logo beanie | Brown

      £228.00

      £380€

      -40%

      Sale

      AMIRI

      Silk keyring | Multicolour

      £147.00

      £245€

      -40%

      AMIRI

      Reversible bucket hat  | Black

      £425.00

      Sale

      AMIRI

      Skel Top high-top leather sneakers  | Blue

      £431.00

      £615€

      -30%

      AMIRI

      Jacquard shorts | Blue

      £1,035.00

      AMIRI

      Sleeveless cotton jacquard top | Blue

      £940.00

      AMIRI

      Stadium low-top leather sneakers | White

      £595.00

      AMIRI

      Crackle-effect cotton hoodie | Black

      £975.00

      AMIRI

      Swim shorts | Red

      £370.00

      AMIRI

      Cotton denim slim-fit jeans | Blue

      £1,225.00

      AMIRI

      Oversized cotton sweatshirt | Orange

      £710.00

      AMIRI

      Hibiscus Tiki silk shorts | Black

      £393.00

      £785€

      -50%

      Sale

      AMIRI

      Distressed-effect denim jeans  | Blue

      £699.00

      £1.165€

      -40%

      Sale

      AMIRI

      Stadium leather sneakers | Multicolour

      £328.00

      £655€

      -50%

      AMIRI

      Bone Runner leather sneakers | Red

      £655.00

      Sale

      AMIRI

      Silk Cigar shirt | Black

      £465.00

      £775€

      -40%

      AMIRI

      Pyjama-style shirt | Red

      £564.00

      £940€

      -40%

      AMIRI

      Jacket with leather panels | Multicolour

      £593.00

      £1.185€

      -50%

      AMIRI

      Fleece hoodie | Multicolour

      £460.00

      £920€

      -50%

      AMIRI

      Rum Label silk bomber jacket | Multicolour

      £915.00

      £1.830€

      -50%

      Sale

      AMIRI

      Paisley shorts | Black

      £440.00

      £880€

      -50%

      AMIRI

      Silk printed shirt | Black

      £360.00

      £720€

      -50%

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