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Guess

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The Guess brand, founded in 1981 by the Marciano brothers, confidently blends Californian glamour inspiration with European elegance, for a bold and contemporary style characterized by iconic jeans.

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846 products

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Autumn-Winter 2026/2027 New Arrivals: Guess Combines Boldness and Urban Spirit

The Autumn-Winter 2026/2027 collection innovates with shape-memory denims and sustainable washed treatments. The wardrobe explores stretch faux-leather and corduroy, in a palette of jet black, burgundy, and metallic finishes.

Guess's Iconic Models and Latest Arrivals

Guess is a key reference for glamorous and timeless ready-to-wear. The brand has established itself with its iconic pieces that transcend seasons without losing their appeal. Since the 90s, it has been fronted by iconic muses such as Claudia Schiffer, Anna Nicole Smith, and Eva Herzigova, embodying a bold and sophisticated style. Today, Guess continues to captivate with flattering cuts and quality materials.

Iconic Guess Pieces:

  • Sculpting Jeans: Cuts that hug the body for an enhanced silhouette.

  • Fitted Dresses: Elegant and feminine, they flatter all body types.

  • Denim Jackets: A timeless classic, reinvented each season.

  • Minimalist Design Bags: Perfect for a modern and clean look.

  • Streetwear-Inspired Sneakers: Comfort and trend combined for an assured urban look.

  • Co-ord Sets: Chic and practical, they offer a harmonious silhouette in an instant.

How to Wear Guess Pieces?

Adopting Guess means asserting your style with confidence. For a casual chic look, pair sculpting jeans with a white t-shirt and a denim jacket. For evenings, opt for a fitted dress with heels or ankle boots for a sophisticated look. For accessories, minimalism is key: a structured bag and trendy sneakers are enough to complete a modern and elegant outfit.

With Guess, each piece tells a story of glamour and boldness. Discover the new arrivals and find the essentials that will enhance your wardrobe.

Iconic Guess Models

In the 90s, Guess made its mark on the fashion world with unforgettable advertising campaigns featuring iconic models. Claudia Schiffer, Anna Nicole Smith, and Eva Herzigova embodied the very essence of the brand: sensuality, boldness, and elegance. Their charisma and timeless style continue to inspire current collections, offering a touch of nostalgia combined with assured modernity.