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HOM

71 products
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    71 results
      71 products
      New

      HOM Tencel Soft T-shirt | Black

      53,00€

      HOM Tight-fitting cotton and modal shirt | White

      52,00€

      HOM Round-neck cotton T-shirt | White

      40,00€

      New

      HOM H-Fresh microfiber briefs | Black

      38,00€

      HOM Set of three boxers | Multicolour

      49,00€

      HOM Mid-length terry cloth bathrobe | Blue

      135,00€

      HOM Set of two boxers | Multicolour

      44,00€

      HOM Mid-length cotton and modal boxers | Black

      46,00€

      New

      HOM Modal Cotton Comfort Pyjama Set | Blue

      79,00€

      New

      HOM Patterned Boxer Shorts | Blue

      44,00€

      New

      HOM Patterned Boxer Shorts | Blue

      43,00€

      New

      HOM Modal Comfort Pyjama Set | Blue

      89,00€

      HOM Set of two boxers | Multicolour

      49,00€

      HOM Modal-blend striped boxers | Black

      44,00€

      HOM Set of three stretch-cotton boxers | Black

      49,00€

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      HOM
      Whoever said men can't have elegant undergarments? Certainly not Charles Belpaume, founder of HOM. Working as an independent designer for a women's lingerie brand, he couldn't help but feel indignant at the meager offerings in men's underwear. Based in Marseille's Porte d'Aix neighborhood, Belpaume founded HOM in 1968. At the time, men's undergarments came in formless white cotton that was as difficult to maintain as it was dull. The visionary creative decided to reinvent the underpant by making it stretchy and comfortable. Dreaming up a whole host of boxers and briefs, elegantly cut and in fine fabrics, the label was a hit. In 1995, HOM launched a sportswear line, taking on French athletes Jean-Pierre Papin and Richard Dacoury to lead the ad campaign. In 1997 HOM unveiled the HO1, which would become the label's claim to international fame. Handmade in twelve steps using modal cotton thread, the integration of a horizontal opening totally revolutionized men's underwear. In fact, the model was even worn by President Bill Clinton. Craftsmanship and creativity have always been the core values at HOM, distinguishing them from the competition and establishing their expertise in undergarments. Today, the collections are wider than ever, including loungewear, pajamas, socks, and swimsuits. HOM is also known for innovations like the CleanCut and Muscle Recover — a seamless second-skin made of intelligent fabrics that support muscle repair. They're the perfect foundation pieces for the modern man's day-to-day outfits, from the gym, to the beach, to the office.
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